Product Discovery and Delivery Course

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Back by popular demand, we are offering a public session of our Product Discovery and Product Delivery course on December 14th – 15th at DevJam HQ.

Whether you’re a product owner, UX person, ScrumMaster, or technical leader, this course is a vehicle for helping your team build stronger product backlogs as well as creating a blended cadence for discovery, delivery, and learning that fuels product agility.

Cost for the 2-day course is $749 per person.


Course Description:

This course immerses students in hands-on product discovery tools and techniques. Students select a product and some ideas to explore as a vehicle for the course. Starting with a discussion of product-centered principles and the mapping of teams to product, students work on product ideas and validation with measurable impact.

As part of the discovery process, students use collaborative framing, pragmatic personas, story mapping and story splitting, customer journeys, visual design and validation/learning tools.

The course concludes with a dive into how discovery and delivery can and will overlap into a cadence of continuous product learning. For people working with agile, product teams, this course helps build strong product backlogs with better stories.

Learning Outcomes:
  • Overview of Product Discovery and Delivery as well as and Introductions to Product Thinking and Lean UX
  • Learn to frame Product Teams and Discovery Communities• Experience the use of tools like Collaborative Framing, Pragmatic Personas, Story Mapping, Customer Journeys, Sketching and Impact Measures (tests, KPIs)
  • Embrace the reality that many product ideas may be wrong
  • Investigate learning that is “outside the code” and creating a cadence of product discovery and product delivery
Intended Audience:

In short, anyone interested in learning to question and explore customers and products. If your backlog is simply a glorified “to do” list, this course is for you. More specifically, this course is focused on product owners and product managers, but the material provides value for anyone looking to more quickly learn what they do not know about users and products or anyone who is part of an agile community looking to improve their use of stories, backlogs and agile or lean delivery practices.


Like many other DevJam courses, this is a hands-on course where students learn with a simple example and then step into working a contextual, real-world example of their choosing.

Day One

Introductions and Expectations

  • Introductions and Expectations
  • Selection of Product and Ideas to Explore During the Course
Product-Centered Principles and Product Teams
  • Overview of Product Discovery and Product Principles
  • Mapping Your Product Community and Discovery Community
Product Discovery (part one)
  • Chartering the Measurable Success of Tomorrow
  • Framing Design Targets and Your Guess at Their Needs (Why they might care)
  • Introduction to Story Mapping, Story Splitting and Customer Journeys

Day Two

Product Discovery (continued …)
  • Introduction to Story Mapping, Story Splitting and Customer Journeys
  • Pragmatic Sketching, Prototyping and other Early Validation Tools
  • Adding Clarity with Tests and Examples and Measures
Blending Discovery and Delivery
  • What Can You Learn “outside the code”?
  • Establishing a Blended and Sustainable Discovery and Delivery Cadence
  • Wrap up / Questions and Answers